PRIVACY POLICY

Privacy Policy

Effective date: June 1, 2023

We at Trailory, LLC, a Washington limited liability company (“Trailory” or “we”) care about how your personal information is used and shared, and we take your privacy seriously. Please read the following to learn more about our Privacy Policy. By using or accessing the Services in any manner, you acknowledge that you accept the practices and policies outlined in this Privacy Policy, and you hereby consent that we will collect, use, and share your information in the following ways.

Remember that your use of Trailory’s Services is at all times subject to the Terms of Service, which incorporates this Privacy Policy. Any terms we use in this Policy without defining them have the definitions given to them in the Terms of Service.

Definitions:

“Data” means collectively Personal Data, Usage Data, and any additional data collected to provide and improve the Service.

“Service” means the www.trailoryapp.com website and the Trailory mobile application operated by Trailory, LLC.

What does this Privacy Policy cover?

This Privacy Policy covers our treatment of personally identifiable information (“Personal Information”) that we gather when you are accessing or using our Services, but not to the practices of companies we don’t own or control, or people that we don’t manage. We gather various types of Personal Information from our users, as explained in more detail below, and we use this Personal Information internally in connection with our Services, including to personalize and improve our Services, to allow you to set up a user account and profile, to contact you and allow other users to contact you, to fulfill your requests for certain products and services, to provide and improve the Service, and to analyze how you use the Services. In certain cases, we may also share some Personal Information with third parties, but only as described below.

As noted in the Terms of Use, we do not knowingly collect or solicit personal information from anyone under the age of 13. If you are under 13, please do not attempt to register for the Services or send any personal information about yourself to us. If we learn that we have collected personal information from a child under age 13, we will delete that information as quickly as possible. If you believe that a child under 13 may have provided us personal information, please contact us at hello@trailoryapp.com.

Will Trailory ever change this Privacy Policy?

We’re constantly trying to improve our Services, so we may need to change this Privacy Policy from time to time. We will notify you of any material changes by posting a new Privacy Policy on this Trailory website. You are advised to consult this Privacy Policy for changes on a regular basis. If you use the Services after any changes to the Privacy Policy have been posted, that means you agree to all of the changes.

What Information does Trailory Collect?

Information You Provide to Us:

We receive and store any information you knowingly provide to us. For example, through the registration process and/or through your account settings, we may collect Personal Information such as your name, email address, phone number, and third-party account credentials (for example, your log-in credentials for Facebook or other third-party sites). If you provide your third-party account credentials to us, you understand some content and/or information in those accounts (“Third Party Account Information”) may be transmitted into your account with us if you authorize such transmissions or if you sign in through a third-party account, and that Third Party Account Information transmitted to our Services is covered by this Privacy Policy; for example, if you use Facebook Connect to connect with our Services. Certain information may be required to register with us or to take advantage of some of our features.

With Trailory, you can organize your photos, track and revisit your travels by using our mobile app (“Trailory”). When you use Trailory we will process your personal data. This may include sensitive data about you, such as your current location and photos taken by your phone camera. You can always choose to not share your current location by updating your preferences in the trip settings. By default, your trips are only visible to people you share the trip with and to people you invite to the trip as collaborators.

We may communicate with you if you’ve provided us the means to do so. For example, if you’ve given us your email address, we may send you promotional email offers about the services that Trailory provides, or email you about your use of the Services. Also, we may receive a confirmation notice when you open an email from us. This confirmation helps us make our communications with you more interesting and improve our Services. If you do not want to receive communications from us, please indicate your preference by clicking the unsubscribe link at the bottom of any of the emails.

You can delete all of your added content whenever you like. When you do, it will no longer be visible to others and be deleted from our servers. You can also delete your entire account. When you do, we will delete all of your data immediately, so please download your data beforehand.

Information Collected Automatically:

Whenever you interact with our Services, we automatically receive and record information on our server logs from your browser or device, which may include your IP address, device identification, “cookie” information, the type of browser and/or device you’re using to access our Services, and the page or feature you requested. “Cookies” are identifiers we transfer to your browser or device that allow us to recognize your browser or device and tell us how and when pages and features in our Services are visited and by how many people. You may be able to change the preferences on your browser or device to prevent or limit your device’s acceptance of cookies, but this may prevent you from taking advantage of some of our features. If you click on a link to a third-party website or service, such third party may also transmit cookies to you. Again, this Privacy Policy does not cover the use of cookies by any third parties, and we aren’t responsible for their privacy policies and practices.

Usage Data Collected by Our Servers:

We may collect Usage Data to administrate and improve our Service, and to measure and analyze audience traffic and improve the quality of your experience with our Service, our servers (which may be hosted by a Service Provider) may collect Usage Data that your browser sends whenever you access the Service by or through a mobile device or computer, including but not limited to:

1) The date and time of your visit and the web pages, content, and advertisements you view and the time spent on those pages, unique device identifiers, links you click on while navigating within our Services and other diagnostic data;

2) Your Internet Protocol (IP) address (a numerical address assigned to your computer by your Internet service provider so that other computers connected to the Internet can communicate with your browser online) that can sometimes be used to derive your general geographic area.

3) If you access the Service with a mobile device, this Usage Data may include information such as the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers and other diagnostic data.

4) Information collected through other tracking technologies, such as Google Analytics. We use third-party analytics services including Google Analytics (“Analytics Services”), to help analyze how users use our Service. The information generated by the Cookies or other technologies about your use of our Site (the “Analytics Information”) is transmitted to the Analytics Services. The Analytics Services use Analytics Information to compile reports on user activity. The Analytics Services may also transfer the Analytics Information to third parties where required to do so by law, or where such third parties process Analytics Information on their behalf. Each Analytics Service’s ability to use and share Analytics Information is restricted by such Analytics Service’s terms of use and privacy policy. By using our Site, you consent to the processing of Data about you by Analytics Services in the manner and for the purposes set out above. For a full list of Analytics Services, please contact us at hello@trailoryapp.com.

Usage of Ad Targeting:

Trailory uses remarketing services to advertise on third party websites to you after you visited our Service. We and third parties, including Facebook and Google, may use Cookies, Pixel Tags, and other storage technologies to collect or receive information from our Service or elsewhere on the internet and use that information to provide measurement services and target ads. Our third-party vendors may also use your Cookies to inform, optimize and serve ads based on your past visits to our Service.

Facebook remarketing service is provided by Facebook Inc. You can learn more about interest-based advertising from Facebook by clicking here. To opt-out from Facebook’s interest-based ads, follow these instructions from Facebook provided here. Facebook adheres to the Self-Regulatory Principles for Online Behavioural Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA https://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada https://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe https://www.youronlinechoices.eu/, or opt-out using your mobile device settings. For more information on the privacy practices of Facebook, please visit Facebook’s Data Policy: https://www.facebook.com/privacy/explanation.

Personal Data Collected from Third Party Companies:

We may receive Personal Data and/or anonymous data about you from companies that help provide our Service. We may also receive Personal Data and/or anonymous data from other third parties, including but not limited to companies that have entered into joint marketing relationships or other joint ventures with us. We may combine any information about you that we receive from third parties with information we have already collected from you via our Service and use that combined information pursuant to this Privacy Policy.

Personal Data Collected from You about Others:

If you decide to invite a third party as a collaborator to join your trip, we will collect your and the third party’s name and e-mail address in order to send an e-mail and follow up with the third party. You may only submit a third party’s name and e-mail addresses if you have permission to provide such information to us by such third party. You or the third party may contact us at hello@trailoryapp.com to request the removal of this information from our database.

When we collect the usage information described above, we only use this data in aggregate form, and not in a manner that would identify you personally. For example, this aggregate data can tell us how often users use a particular feature of the Services, and we can use that knowledge to make the Services interesting to as many users as possible.

Will Trailory Share Any of the Personal Information it Receives?

We neither rent nor sell your Personal Information in personally identifiable form to anyone. However, we may share your Personal Information with third parties as described in this section:

Aggregated Personal Information that’s no longer personally identifiable. We may anonymize your Personal Information so that you are not individually identified and provide that information to our partners. We may also provide aggregate usage information to our partners, who may use such information to understand how often and in what ways people use our Services, so that they, too, can provide you with an optimal online experience. However, we never disclose aggregate information to a partner in a manner that would identify you personally, as an individual.

Affiliated Businesses: In certain situations, businesses or third-party websites we’re affiliated with may sell or provide products or services to you through or in connection with the Services (either alone or jointly with us). You can recognize when an affiliated business is associated with such a transaction or service, and we will share your Personal Information with that affiliated business only to the extent that it is related to such transaction or service. One such service may include the ability for you to automatically transmit Third Party Account Information to your Services profile or to automatically transmit information in your Services profile to your third-party account; for example, by logging into our Services using your Facebook credentials, you provide to us your basic information from Facebook. We have no control over the policies and practices of third-party websites or businesses as to privacy or anything else, so if you choose to take part in any transaction or service relating to an affiliated website or business, please review all such business’ or websites’ policies.

Agents: We employ other companies and people to perform tasks on our behalf and need to share your information with them to provide products or services to you; for example, we may use a payment processing service to receive and process your credit card transactions for us. Unless we tell you differently, our agents do not have any right to use the Personal Information we share with them beyond what is necessary to assist us, unless otherwise described in this Privacy Policy.

User Profiles and Submissions: Certain user profile information, including your name, location, and any video or image content that such user has uploaded to the Services, may be displayed to other users to facilitate user interaction within the Services or address your request for our services. Your account privacy settings allow you to limit the other users who can see the Personal Information in your user profile and/or what information in your trips is visible to others. Your username may also be displayed to other users if and when you like a photo or video, accept a trip collaborator invite from another user, add comments to a photo or video, upload images or videos through the Services and other users can contact you through the comments. Additionally, if you sign into the Services through a third-party social networking site or service, your list of “friends” from that site or service may be automatically imported to the Services, and such “friends,” if they are also registered users of the Services, may be able to access certain non-public information you have entered in your Services user profile. Again, we do not control the policies and practices of any other third-party site or service.

Business Transfers: If we (or our assets) are acquired, or if we go out of business, enter bankruptcy, or go through some other change of control, Personal Information could be one of the assets transferred to or acquired by a third party.

Protection of Trailory and Others: We reserve the right to access, read, preserve, and disclose any information that we reasonably believe is necessary to comply with law or court order; enforce or apply our Terms of Use and other agreements; or protect the rights, property, or safety of Trailory, our employees, our users, or others.

In general, Data we collect is used to respond to requests that you make, improve our Service, aid us in serving you better, or provide you with information or offers we believe may be of interest to you. Your Personal Data is used to:

Provide and maintain our Service
Notify you about changes to our Service
Allow you to participate in interactive features of our Service when you choose to do so
Provide customer support
Gather analysis or valuable information so that we can evaluate and improve our Service and develop new products and services
Monitor the usage of our Service
Detect, prevent and address technical issues

Is Personal Information about me secure?

Your account is protected by a password for your privacy and security. If you access your account via a third party site or service, you may have additional or different sign-on protections via that third party site or service. You must prevent unauthorized access to your account and Personal Information by selecting and protecting your password and/or other sign-on mechanism appropriately and limiting access to your computer or device and browser by signing off after you have finished accessing your account.

We endeavor to protect the privacy of your account and other Personal Information we hold in our records. We employ SSL to encrypt communications between our servers and client applications, and do our best to protect our servers so third parties can't access your private information. However, we cannot guarantee complete security — unauthorized entry or use, hardware or software failure, and other factors, may compromise the security of user information at any time.

What Personal Information can I access?

Through your account settings, you may access, and, in some cases, edit or delete the following information you’ve provided to us:

First Name and Last Name
Password
Email address
City, country
Phone number
User profile image you have uploaded to the Services

The information you can view, update, and delete may change as the Services change. If you have any questions about viewing or updating information we have on file about you, please contact us at hello@trailoryapp.com. Please remember, however, if we have already disclosed some of your Personal Data to third parties, we cannot access that Personal Data any longer and cannot force the deletion or modification of any such information by the parties to whom we have made those disclosures.

Under California Civil Code Sections 1798.83-1798.84, California residents are entitled to ask us for a notice identifying the categories of Personal Information which we share with our affiliates and/or third parties for marketing purposes, and providing contact information for such affiliates and/or third parties. If you are a California resident and would like a copy of this notice, please submit a written request to: hello@trailoryapp.com.

What choices do I have?

You can always opt not to disclose information to us, but keep in mind some information may be needed to register with us or to take advantage of some of our special features.

You may be able to add, update, or delete information as explained above. When you update information, however, we may maintain a copy of the unrevised information in our records. You may request deletion of your account by emailing us at hello@trailoryapp.com. We will delete your account at your request and we generally delete closed account information within thirty (30) days of account closure, however deletion of information, including any photos, associated with your account from servers and various redundant locations may take more time. It’s complicated to clean up all the loose ends. Some information may remain in our records after your deletion of such information from your account. We may use any aggregated data derived from or incorporating your Personal Information after you update or delete it, but not in a manner that would identify you personally.

Data Privacy, Ownership and GDPR

Trailory and its affiliated services are only licensed for use within the United States of America and its territories. If you are using the Service outside of the United States you are in breach of our Terms of Service and solely responsible.

While we are a US service with terms for US customers only using this service, you have consented to our Terms of Service and Privacy Policy. We do not currently have any third-party advertising cookies, nor do we currently have any third-party data agreements that would share any of our customer's info.

What if I have questions about this policy?

If you have any questions or concerns regarding our privacy policies, please send us a detailed message to hello@trailoryapp.com, and we will try to resolve your concerns.

Effective Date: June 1, 2023